Wall panel brand Showerwall has restructured its Laminate range and produced a dedicated mini leaflet to help make product selection easier for retailers, installers and homeowners.
The company says its Laminate panels are now organised into ‘clearer price-based collections’, which have been renamed as Original, Impression and Majestic. The move comes following feedback from retailers, who said they wanted a simpler pricing structure.
The collections are showcased in a new twi-fold A4 leaflet, which features a swatch of each décor and a QR code to help retailers and installers easily order samples. All of Showerwall’s Laminate designs feature its newly upgraded Exterior Grade MDF core board, designed to offer improved moisture resistance and a cleaner, more accurate cut.
Steph Harris, product manager at Showerwall, said: “We’re constantly striving to find ways to make things easier for our customers; this new range structure and supporting leaflet are the next step in that ongoing process.
“We’re investing significantly in raising consumer awareness to help drive sales for our retailers and installers, and the new mini leaflet is another tool designed to help inspire, inform and encourage consumers to choose Showerwall for their bathroom renovation.”