KBB distributor PJH has announced it has formed a strategic alliance with Samsung, a global pioneer in technology and innovation, aimed at supplying home appliances across its extensive UK distribution network. Effective 1st March 2024, PJH says it will offer its UK customers, a diverse selection of Samsung appliances, including ovens, induction hobs, dishwashers, washing machines, fridge freezers, and more.
The partnership marks a milestone as PJH extends its appliance product range to include Samsung’s collection, including the Bespoke Series of appliances such as ovens featuring dual cook and steam combinations and combi microwaves. The Bespoke appliances enable consumers to personalise their kitchens while enjoying advanced features such as SmartThings Cooking and Wi-Fi connectivity.
Through its 'First Choice Service', PJH guarantees stocked items, next-day delivery to 93% of UK postcodes, and real-time tracking to retailers or customers' homes, setting a new benchmark in customer service.
Dale Gabriel, PJH product manager, said: "Partnering with Samsung expands our customers' options, and we have curated a portfolio of products that complement our existing range, giving us a depth and breadth of top household brands right through to our own brand Prima. With consumers increasingly mindful of energy consumption, PJH believes that appliances featuring enhanced benefits such as energy efficiency are pivotal in the market. Samsung's renowned innovative technology makes it an ideal partner for PJH, and now available through our vast distribution network, both retailers and their customers can rely on exceptional customer service to deliver the best experience."
Jonathan Hartley, Samsung channel manager UK kitchen retail, added: “As part of the continued growth of Samsung Home Appliances in the UK Kitchen Market, we have again scaled up to expand product availability. We see PJH distribution as a pivotal support to the retailer for quick availability and range choice across the brand. PJH is a national established distributor and was a natural progression for Samsung to continue to unlock access for kitchen retailers and builders’ merchants to the range in the UK. We look forward to building on this new partnership and continue to drive further consumer awareness via the independent kitchen retailers.”
