Hoover and Candy launch wine coolers in response to lockdown demand

KitchensProducts Tue 2nd Feb 2021 by KBBFocus

Hoover and Candy launch wine coolers in response to lockdown demand

Hoover and Candy launch wine coolers in response to lockdown demand

Hoover and Candy, both part of Haier Europe, have launched new wine cooler collections in response to customer demand during lockdown. Totalling eight models – five Hoover and three Candy – the new products are said by the brand to incorporate the latest technology to maximise space and keep wine in the finest condition.

Rosy Green, product manager – integrated appliances at Hoover, said: “Research we undertook via YouGov revealed that wine coolers were used more during lockdown and a proportion of respondents wished for one while the first round of national restrictions were in place. 

“Our goal for these coolers was to offer the latest innovations to our customers at an accessible price point. Each element of the design has been crafted to produce a cooler you can trust, offering efficiency and high performance while protecting the quality of the wine in exactly the right conditions.”

The cooler ranges are said to each cater for a variety of household sizes and needs, with models capable of holding between seven and 46 bottles, and ranging from 15cm to 60cm in width.

All products come with smoked-glass doors to keep harmful UV rays at bay and help maintain a steady internal temperature, and are capable of storing bottles at a range of temperatures as set by the user. 

Rosy continued: “A combination of increased time at home and the ongoing on-off state of the hospitality sector, has seen consumers invest in home improvements and, as part of this, we have observed a rise in demand for wine coolers. 

“While considered a luxury item to many, our aim at Candy is to ensure that such items are accessible to consumers with both small and large budgets and our new range ensures exactly that."

The brand says that the models will be compatible with the new energy labelling format, applicable to all European countries from 1st March 2021. The changes will eradicate A+, A++ and A+++ ratings and utilise A-G ratings only, meaning a large number of kitchen appliances will be reclassified in the process.

Tags: products, kitchens, hoover, candy, haier

In other news