Bathroom distributor Frontline Bathrooms has announced the launch of a brand-new website, which is now live. The company says the website's launch is the start of an exciting digital journey for Frontline Bathrooms, providing its retail customers with a more streamlined online experience. With aspirational imagery to immerse users into the world of its Aqua range, along with in-depth product pages that can be used for quoting and designing consumer bathrooms, the customer journey has been at the forefront of its development.
The website has been created with ease and functionality in mind. It provides easy access to the latest brochures and trending pages so that retailers, tradesmen, and customers alike can stay up to date with the latest bathroom styles and technology. Product information is now in one place, along with the ability to link to product pages and order colour samples.
Retailers can also add contacts, showroom images and logos to the Retailer Directory and are asked to contact marketing@frontlinebathrooms.co.uk to get their listings updated.
Hayley Bowman, marketing manager at Frontline Bathrooms, said: “Our marketing team has collaborated closely with our suppliers to gather detailed product information, specifications, and imagery to enrich our new website. While this launch marks a significant upgrade, it’s just the beginning. We’re committed to continually enhancing data quality and site functionality to better serve our customers. At Frontline, we’re focused on improving product information accessibility, adding engaging videos, implementing a stock tracker, and developing lead-generation tools. Our goal is to provide retailers with a powerful digital footprint – without the need for the budget typically required by online bathroom retailers.”
