In the 2024 financial year, the Villeroy & Boch Group has revealed it generated record revenue of €1.421billion, up 57.6 % on the previous year. The significant increase in revenue was primarily due to the acquisition of Ideal Standard in March 2024. The company also managed to improve its operating EBIT by 10 % from €88.7million to €97.6million. The targets for revenue and operating EBIT were thus achieved despite challenging market conditions.
The integration of Ideal Standard was the overall focus of the Group's activities in 2024. The development of a joint Group strategy and an optimised and integrated organisational structure enabled the first synergy effects to be realised. “With the integration of Ideal Standard, we've created a new company that has successfully positioned itself on the market under the umbrella of the Villeroy & Boch Group with 2 strong brands, clearly defined strategies for growth and an international organisation,” commented CEO Gabi Schupp on the past financial year. “Ideal Standard complements Villeroy & Boch's business model. All assumptions regarding the complementary strengths in terms of product portfolio, sales channels and regional presence have been confirmed and increased the Group's competitiveness.”
In the 2024 financial year, the Bathroom & Wellness Division generated revenue of €1,098.9million, up 89.7 % over the previous year due to acquisitions. The Ideal Standard companies contributed revenue of €512.1million from 1st March 2024 onwards. Despite the continued subdued development of the construction sector, the previous year's sales level was slightly exceeded after adjusting for acquisitions. The ceramic sanitary ware and the fittings business units in particular achieved the highest revenue growth. The Bathroom & Wellness Division generated an operating profit (EBIT) of €65.2million in 2024, up €7.9million or 13.8 % over the previous year.
In the 2024 financial year, the Villeroy & Boch Group invested a total of €58.3million in property, plant and equipment and intangible assets. The focus of investment was on the modernisation and automation of the production sites of both divisions and on brand presence with the opening of Villeroy & Boch World and the outlet at the Group HQ in Mettlach, Germany, as well as the modernisation of company-owned retail shops in Germany and abroad.
With its 2 strong brands, the Management Board of Villeroy & Boch AG believes that the Group is well positioned and, taking into account the economic environment, is forecasting an increase in consolidated revenue in the high single-digit percentage range and a moderate increase in operating EBIT for the 2025 financial year. The rolling return on net operating assets in 2025 is expected to be at the previous year's level.
