Grohe had made a significant contribution to the green transformation of the construction industry with its resource-saving product portfolio. The brand says it is continuing its long-term journey towards a circular economy as a reliable partner for environmentally conscious design and construction companies.
Grohe's Cradle to Cradle Certified now includes six sustainable solutions, with the Tempesta two spray hand shower and the Grohe Blue filters from supplier BWT newly certified at Bronze level. In the course of the filter’s lifecycle, Grohe collects the used filters and passes them on to BWT, where 99% of the materials are recycled. The addition of C2C certification for the filters provides the Grohe Blue water system, which offers chilled, filtered, and sparkling water direct from the kitchen tap without the need to use plastic bottles, with yet another sustainability benefit.
“The exhaustion of our planet’s limited and stressed resources compels the entire industry to transform itself. With the growth of our Cradle to Cradle Certified product portfolio, we are reaching, step by step, the next, logical level in utilising the potential of the circular economy. With the growing C2C Certified range and our new Environmental Product Declarations (EPDs), which enable informed and transparent statements on the environmental impact of buildings, we help our customers and partners choose solutions with an environmentally positive outcome for their projects. Thereby we set them up for the crucial regenerative change of the construction industry,” says Jonas Brennwald, leader Lixil EMENA.
What makes the Cradle to Cradle design concept special is that products are designed and manufactured with the intention of using their components in their end-of-life phase to make new products. This way, the resource-intensive process is transformed into a circular value-added process that is more sustainable in the long-term.