Sirius Buying Group has revealed that its team along with Sirius members had a private viewing at the Haier UK head offices in Birchwood, Cheshire and experienced the latest innovations in kitchen and laundry technology with Haier’s Sharon Hamer, field sales director – independent, and Lee Collett, channel director.
Steve Jones, MD at Sirius, said: “We had a fantastic meeting with Haier and are very excited about the opportunities it presents to Sirius members as it continues to develop its presence in the UK market. There are some excellent products and unique propositions which will help independent retailers to serve their communities with the latest user-friendly technology at a variety of price points. We champion giving our members the flexibility and freedom to develop their businesses as they wish through our special relationships with our Approved Suppliers as well as the unbeatable peer-to-peer support within our business community.”
Lee Collett, channel director at Haier, said: “We are passionate about our products and what Haier can offer to Sirius, so it was great to see so many members brave the weather to visit our showroom. The opportunity to launch a premium brand within Sirius is one that has been embraced by the group and it was great to be able to discuss the proposal and present the range in person. We look forward to continuing with such events going forward.”