New KBBG website conveys benefits of membership to retailers

IndustryNews Tue 5th Jan 2021 by Emma Hedges

New KBBG website conveys benefits of membership to retailers

New KBBG website conveys benefits of membership to retailers



The Kitchen Bathroom Buying Group (KBBG), which is part of European kitchen and bathroom buying group Der Kreis, has launched a new website, which is intended to highlight the advantages of membership to retailers in a clear, informative and easy-to-navigate format. 

The homepage explains the benefits of membership of the buying group, and also makes it easy for independent retailers to get in touch with the KBBG if they are interested in becoming a member. For anyone looking to find out more about the KBBG, the 'About Us' section of the website gives further insight into what the buying group is all about. It includes an introductory video, FAQs, and information on the KBBG’s latest news and events. 

The new website also has a dedicated 'Suppliers' section that details all of the companies that are a part of the KBBG, so that kitchen and bathroom specialists can view the full portfolio. This section is split into categories: 'Kitchens', 'Appliances', 'Bathrooms' and 'Support Services', to enable independent retailers to find exactly what they are looking for. 

Bill Miller, MD of the KBBG, said: “The launch of our new website couldn’t have come at a better time. Much of our business is based on face-to-face meetings with the KBBG sales team visiting KBB showrooms up and down the country. But while this has been difficult for much of the last year, we wanted to ensure that our online presence is strong so that independent retailers can realise the benefits and easily find the information they need about our buying group. 

“We worked hard on the design and development of the new website to ensure that it is on-brand, easy on the eye and informative. We hope it will be a useful tool for both prospective and current members of the KBBG.”

Visit www.derkreis.co.uk to find out more.

Tags: news, industry, kbbg, der kreis, buying group

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