Villeroy & Boch will be exhibiting at HIX showcasing premium bathroom products, innovations and tailored solutions for hotel design, and offering visitors an opportunity to connect with the brand first-hand.
HIX 2024 will be taking place on the 27th and 28th of November at the Business Design Centre in London. The event offers attendees the chance to explore an array of top brands, including Villeroy & Boch and Ideal Standard, linked to the hospitality industry. With 2 strong brands, the Villeroy & Boch Group offers a complete portfolio for hotels and hospitality.
With a history of more than 275 years, Villeroy & Boch is an international, premium ceramic brand with a reputation for quality, craftsmanship, and design appeal across Europe and beyond. Acquired by Villeroy & Boch in earlier this year, Ideal Standard delivers innovations that set a new standard in washrooms and bathrooms.
Villeroy & Boch has a permanent showroom in Suites 312, 313, and 314 within the Business Design Centre, where visitors can experience its latest designs up close. On display during HIX will be popular collections including Antao, Finion, Artis, ViClean 200, Subway 3.0, and ViConnect, alongside a wide selection of premium taps. Visitors will also have a chance to explore the brand-new Architecturarange, which includes a sleek washbasin, stylish mirror, and modern furniture for optimising storage and design. Another highlight will be the chance to experience the innovative TwistFlushtechnology, a water-saving system that uses a powerful vortex for efficient, thorough cleaning while reducing water consumption.
In addition to the product displays, Villeroy & Boch will host exclusive crafting workshops each day of the show from 11am to 3pm. Visitors will have the opportunity to free their creative flair and paint a brand plate, which can then be taken home as a keepsake.
Fabrizia D’Autilia, marketing manager at Villeroy & Boch, commented: “HIX isn’t just another event; it’s a true celebration of timeless design. We are thrilled to be taking part in the event once again, it is an opportunity for us to get together with some of the best and brightest design minds in the industry. We invite attendees to visit our showroom, where they can engage in meaningful discussions with our bathroom experts, who have a deep understanding of the latest trends and innovations in the industry.”
