10 of the key bathroom stands to visit at KBB Birmingham 2026

As the countdown to KBB Birmingham 2026 hots up, Nicola Hanley shares some of the bathroom innovations you can expect to see during the show’s 40th anniversary edition.

From 1st - 4th March, the KBB industry will be heading to the NEC once again for the biennial KBB Birmingham exhibition, where leading bathroom brands will be among the 320 exhibitors unveiling their latest launches. Event organisers are looking to welcome over 15,000 visitors to the 40th anniversary event, which will focus on future-forward design and consider how sustainability, smart technology and personalisation are meeting consumer requirements.   

"Bathroom retailers will find KBB Birmingham 2026 an unmissable opportunity to discover the very best in bathroom design, innovation and product development,” says Sam Fisher, KBB Birmingham’s event director. “This year’s show brings together an exceptional range of bathroom‑specific solutions, from sanitaryware and brassware to furniture, surfaces, showering, storage and smart technologies. Visitors can get hands‑on with the latest launches, explore demonstrations, and immerse themselves in material and technology innovations shaping the modern bathroom – whether that’s sustainable materials, water‑efficient fittings, or next‑generation accessories and components.

“KBB Birmingham has always been the industry’s meeting place, and this landmark 40th anniversary edition offers bathroom retailers the chance to strengthen supplier relationships, discover new brands entering the UK market, and gather fresh ideas to elevate their showrooms and stay ahead of consumer demand. It’s the perfect environment to understand upcoming design trends, compare solutions side-by-side, and gain the insights needed to drive commercial growth in the year ahead."

1) Abode - Stand P80

Abode, which will be showcasing a raft of kitchen innovations on its stand, will also have a dedicated bathroom roomset where products from its FOCUS 60 collection will be displayed. Highlights are set to include the award-winning CAVA and IOX basins, brassware in the company’s new Gunmetal finish, UNO showering solutions as well as mirrors and accessories. Distribution partner PJH will have a presence on the stand as will sister wall panel brand Fibo UK, which is the latest company to join the Norcros Group. Pictured is the FOCUS 60 IOX Tablet Steel Basin in PVD Black and UNO Shower Set and Robe Hook in Matt Black.

2) Aqualisa - Stand D68

House of Rohl will be using its 161sq m stand to unveil new innovations from its Aqualisa and Victoria + Albert bathroom brands. Set to make a splash is the new Aqualisa S Range of smart digital showers, which is described as a fully connected range designed to combine personalisation with ease of operation. The big news from Victoria + Albert will be the extension of its 2023-launched Lussari range with the addition of built-in baths. Available in 1600mm and 1700mm sizes, these new tubs feature the same ergonomic profile as the existing freestanding, back-to-wall and corner models. Visitors will also be given a preview of new back-to-wall basins that are joining the Vetralla collection ahead of their July 2026 launch. Pictured is the Aqualisa S3 in Brushed Brass.

3) Ca’ Pietra - Stand G50

“Returning to KBB Birmingham is an important moment for us because it gives us the opportunity to step back from individual product launches and focus on the bigger picture of who we are as a brand,” says Grazzie Wilson, group brand director at Ca’ Pietra. However, visitors to its Mediterranean Roman villa-inspired stand, complete with arched forms, warm tones and layered surfaces, will be given a preview of its Spring Summer launches, including Hoxton, a new marble-effect porcelain, and Buscot Pietra Pazza, which will be shown as a bespoke stone floor. The tile specialist says it will use its central bar area to connect with visitors as it focusses on building long-term relationships with retailers, designers and specifiers. Pictured is the newly launched Indirah Cotto and Oasis Veloute Cotto, which will also be on show.

4) HiB - Stand E60 

hib. which is returning to the show for the first time in over 15 years, is keeping details of its product launches close to its chest, but revealed it will showcase a plethora of new mirrors and cabinets featuring ‘cutting-edge technology’ alongside bestselling products. “We’re delighted to be returning to the show after more than 15 years,” says Rob Ginsberg, CEO at hib. “It is a great opportunity to reconnect with the industry, showcase the mirrors and cabinets that sit at the heart of our brand and engage in meaningful conversations with visitors while sharing our passion for bathroom innovation.”

5) Merlyn & Vado - Stand E65 

Merlyn will be collaborating with fellow Norcros brand Vado on a 140sq m stand that will feature five themed bathrooms designed in collaboration with Jo Love. Each will show Vado collections, including the new Safari range, incorporating brassware, vanities and furniture alongside premium shower enclosures and trays, in a variety of colours and finishes, from Merlyn. “We’re delighted to be collaborating with our sister company, Vado, for the first time at KBB Birmingham 2026. Our goal is simple: to make the journey easier for our customers by presenting a complete bathroom offering together in one space,” says Eileen Slattery, marketing director at Merlyn. Pictured in brushed brass is Merlyn’s ARYSTO-X.

6) Origins Living - Stand F72 

This will be Origins Living’s 4th time exhibiting at KBB Birmingham, where it will use its 42sq m stand to display a selection of new and forthcoming illuminated and non-illuminated mirrors. Visitors will be able to get up close and personal with the new Cleo Capsule Front-Lit & Ambient Mirror, pictured, which measures 50 x 80cm, as well as new shapes and sizes within the popular Claris, Delphine and Oslo ranges. “The show is an opportunity to view selected upcoming designs and discuss the broader design direction for the 2026 portfolio already in development, offering retailers insight into how the ranges will continue to evolve through the year,” says Sofia Charalambous, co-founder & sales and marketing director at Origins Living. 

7) Rotpunkt - Stand Q90

German kitchen manufacturer Rotpunkt is using the show to debut its new bathroom furniture offering as it looks to position the brand as a whole-home furniture provider that extends beyond the kitchen. Available in all of the company’s colours and finishes, the new bathroom furniture includes contemporary handleless base units, complementary tall units and mirror cabinets in a wide variety of sizes. Matt Phillips, head of UK operations at Rotpunkt says: “Rotpunkt is now able to transform the modern bathroom in a similar way to the kitchen, where clean lines, natural materials, and creative layouts help to showcase our furniture and our retailer’s creative direction in its purest form. We are not viewing our bathroom offer as a new product category but instead an extension to our current furniture portfolio, which is able to translate in all areas of the home from kitchen and utility room to the hallway, bedroom and now bathroom space.” 

8) Sanipex Group - Stand G30

BagnoDesign, the luxury bathroom brand from Sanipex Group, will make its KBB Birmingham debut where it will present Fonteyn and Carlyle, 2 of its newest collections, which it officially launched at HIX 2025. Designed to provide complete, cohesive bathroom solutions, Fonteyn is influenced by mid-century modern design, while Carlyle is a modern classic range that is inspired by the elegance of 5-star hotel living. The company says they ‘empower retailers operating in the premium end of the market to create aspirational bathrooms that blend understated luxury with refined details’ while simplifying the design process. Visitors will also have the opportunity to explore core BagnoDesign ranges such as Studio 316, which offers accessible luxury, and Beach House alongside a dedicated wall showcasing the depth and breadth of its brassware offering.

9) Showerwall - Stand D54 

Long-time KBB Birmingham exhibitor Showerwall says visitors can expect a mix of giveaways, product showcases and on-stand support during the four-day show where it will be displaying its revamped Acrylic Collection. It is described by the company as ‘marking a confident step forward - bringing together expressive design, improved installation support and refined surface finish’. Also on show will be the newly launched Arcade Collection of slatted wood-effect panels and the waterproof Majestic Collection, which includes marble, soft metallic and natural stone decors.

10) Sonas Bathrooms - Stand F30

Returning to KBB Birmingham for the second time, Irish brand Sonas Bathrooms says it is looking to provide customers with ‘reassurance’ with a dedicated Knowledge Hub for retailers. “Retailers are being asked to explain far more than how a product works,” says Dean Stokes, UK sales director at Sonas Bathrooms. “They need to talk about materials, certification, sustainability and long-term value. Our aim at KBB Birmingham is to support them with clear, practical knowledge that actually helps them sell with confidence.” Product-wide, the recently launched Living Collection, which is available in a choice of colours, will be displayed alongside the expanded Reed furniture range, pictured in Stillwater Alder, and Horizon Ceramics Collection. Also on show will be WRAS-approved and Water Label-certified brassware.