Appliance specialist Caple has appointed Nadeem Sharif as a new business development manager covering Suffolk, Essex and North/East London. Sharif has worked previously within the KBB industry selling a variety of products to independent retailers, nationals, DIY, builders' merchants and regional housebuilders, and says he is looking forward to taking on his new responsibilities selling Caple's appliances, sinks and taps, and kitchen and bedroom furniture.
"My transferable skills and experience will enable me to sell Caple products using the established relationships I have already built over a number of years in my dedicated areas," he said. "I'm also looking forward to meeting new clients and I also have the advantage of being multi-lingual, which will help when dealing with customers whose first language isn't English," he continued.
Caple managing director Danny Lay added: "Nadeen is a very welcome addition to our team. His proactive approach, background in the kitchen and bathroom industry and ability to speak different languages will enable his to work well with our customer base."