BiKBBI appoints brand ambassador to 'support strategic objectives'

IndustryNews Tue 27th Sep 2022 by KBBFocus

BiKBBI appoints brand ambassador to 'support strategic objectives'

BiKBBI appoints brand ambassador to 'support strategic objectives'

The British Institute of Kitchen, Bedroom & Bathroom Installation (BiKBBI) has announced the appointment of Paul Da Silva as BiKBBI brand ambassador – a newly created position introduced to assist the organisation to make further progress towards reaching its strategic objectives, which it says are linked to driving positive change in the KBB industry. 

Da Silva, pictured, has a wealth of experience in the sector having held senior management positions for a number of established brands including Travis Perkins, Benchmarx, Howdens, Magnet, B&Q and MFI, spanning a career of almost three decades. More recently, his consultancy work has seen him work with many national chains, European manufacturers and sellers and independent retailers throughout the UK. 

Da Silva said: "I am delighted to be working alongside Damian and the team at BiKBBI. This is a much needed and integral part of the KBB sector, and I have watched with interest the progress of the institute since its inception. It’s great to be part of an organisation that champions positivity and is part of shaping the future of the industry that I am so passionate about."

Damian Walters, CEO at BiKBBI, commented: "The creation of this position marks a significant milestone for the institute and highlights the importance we place on achieving our objectives, which are determined by industry needs. In order to achieve these targets, which will ultimately benefit the whole KBB sector, we need to reach the wider industry and there is no doubt that Paul’s extensive knowledge, experience and wide-spanning network, along with his passion for what we are trying to achieve, will be a great addition to our strategic approach."

Tags: industry, news, bikbbi, paul da silva, damian walters

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