Abode reflects on 'triumphant' return to KBB Birmingham

Sink and tap specialist Abode has revealed that its return to KBB Birmingham was 'triumphant' and its stand was 'overflowing with UK customers that came to explore the company’s brand-new boiling water tap collection, product designs, and design finishes for the Traditional, Scandi/Japandi, Contemporary, and Personalised kitchen space'.

All products throughout the 4 trend-focused areas were curated by Abode, with the sole aim of illustrating how easy it is to create seamless product pairings from the same brand, no matter the size or style of kitchen. From exclusive display opportunities, product demonstrations of the latest innovations, and company resources regarding the Accumulate rewards programme, the Abode sales team reported a 'significant level of brand engagement' from start to finish.

Leanne Stansfield, digital & marketing director at Abode, said: “The stand was designed around 4 influential style trends with different product pairings helping to showcase how full design solutions can be crafted with Abode to serve real needs in the kitchen and bathroom. Visitors also got to experience the complete relaunch of our boiling water tap collection, which introduced our next generation PB3X boiler and 5 new tap designs including Persona, Arkitect, Oxbury, Organico, and Scandi-X. In fact, early feedback has identified our new Persona Boiling Water Tap as setting the standard for customisable tap design, as showgoers appreciated how Persona can respond to current style trends using the broad range of finishes and interchangeable handle packs on offer. Furthermore, the compact nature of PB3X was well-received by customers wanting to pair a boiling water tap with traditional Belfast sink as combined, they can accommodate a standard 60mm base unit with storage to spare!”