RAK Ceramics wins Red Dot Award: Product Design 2026 for RE-USE Tile Series

RAK Ceramics has announced that its sustainable RE-USE Tile Series has been honored with the Red Dot Award: Product Design 2026 in 2 categories: Sustainable Design and Materials & Surfaces Categories.

Selected by an international jury from a highly competitive global field, the RE-USE Series was recognised for its outstanding design and quality, earning the coveted Red Dot Winner label. This distinction is awarded only to products that demonstrate exceptional innovation, functionality, and forward-thinking development.

The dual recognition highlights the product’s strength in combining material innovation with environmentally responsible design, reinforcing RAK Ceramics’ commitment to developing solutions that meet both aesthetic and sustainability benchmarks.

The RE-USE Tile Series reflects RAK Ceramics’ focus on sustainable innovation and advanced material development. RE-USE is a breakthrough collection of porcelain tiles made entirely from 100% pre-consumer recycled materials, repurposing resources from multiple ceramic production processes into durable, eco-friendly tiling solutions. Combining environmental responsibility with high-performance characteristics, the collection offers exceptional durability and timeless aesthetics, making it suitable for both residential and commercial applications.

Abdallah Massaad, group CEO of RAK Ceramics, said: “Winning the Red Dot Award: Product Design 2026 in both Sustainable Design and Materials and Surfaces categories is a strong endorsement of our commitment to innovation and responsible manufacturing. The RE-USE Series represents our vision of delivering products that contribute to a more sustainable built environment while maintaining the highest standards of design and quality.”