VitrA Bathrooms has published a new library of print brochures for both its Bathroom Collection and their Designer Collection. The company has produced one brochure with the bathroom-purchaser in mind, and another brochure that acts as a complete technical guide for retailers and specifiers.
Each brochure is said to offer an 'easy, instinctive journey' through the best in bathroom product design, with the consumer brochure featuring style and design recommendations, sizes, prices, and suggestions for complementing ideas and products. The brochures share lifestyle imagery of VitrA’s in-house designs as well as collaborations with international designers.
Margaret Talbot, marketing manager for VitrA in the UK and Europe, said: "These brochures are a step change in bathroom marketing tools – each is a detailed and inspirational bathroom guide for consumers, designers and – importantly – our retailers. This suite, complemented by online formats along with a range of videos, aims to provide maximum support for anyone interested in bathrooms for themselves or their customer."