Villeroy & Boch announces the launch of its new Ecora shower tray

The new Ecora shower tray from Villeroy & Boch is made from the company's innovative PureBase composite material, which is made from recycled granulated marble, calcium carbonate and reclaimed production surplus.

The range contains around 45% less resin than conventional acrylic shower trays and is completely fibreglass-free. Residue from production process is crushed and used as a valuable filling agent in new shower trays – a closed circuit that significantly reduces material consumption. At the end of its service life, Ecora can be completely recycled and used as a high-quality secondary raw material in applications such as road building and the construction of high-rise buildings.