Home renovation and design platform Houzz has announced the launch of Email Marketing – a new tool that is said to help professionals stay on top of leads, increase engagement and build their brand. The tool is directly integrated into Houzz Pro, the all-in-one business management and marketing software for residential construction and design professionals. With the new tool, home renovation and design pros are said to be able to quickly and easily create, send and track analytics for newsletters, company updates and other communications using customisable pre-built templates.
“We are excited to provide an easy-to-use email marketing tool in Houzz Pro, empowering pros to stay top of mind with leads and clients, increase engagement and build their brand,” said Alon Cohen, Houzz co-founder and president. “We heard from our community of industry professionals that they wanted an easy way to keep in touch with clients who often become repeat customers and to nurture leads until they are ready to move forward. Houzz Pro email marketing helps pros do all of this easily and within one software platform.”