Hansgrohe 'Celebrates Change' with new product categories at ISH 2023

BathroomsProducts Thu 16th Mar 2023 by KBBFocus

Hansgrohe 'Celebrates Change' with new product categories at ISH 2023

Hansgrohe 'Celebrates Change' with new product categories at ISH 2023



Hansgrohe – traditionally a brassware brand – has presented its new extended product range at ISH 2023 in Frankfurt, having added washbasins, toilets, furniture and mirrors to the mix for the first time. The strapline under which the Black Forest-based Hansgrohe Group is exhibiting at the show is Celebrate Change – and this is most evident with the its expanded product portfolio in the areas of furniture, ceramics and mirrors, in addition to the existing portfolio of basin mixers, shower systems, drains and accessories. 

With its new products, the brand says it is responding to a change in consumer behaviour, and cater for those who no longer want to pick and choose individual sanitary products from different manufacturers, but instead want to design holistic bathroom experiences. This expanded product portfolio will be available in the UK from June 2023. 

The company is presenting two different bathroom furniture series (Xelu and Xevolos) in several variations for maximum freedom in planning and combining. In addition to vanity units (also with console) available in various sizes and looks, large and small cabinets are also available in both furniture series. The furniture series merges into a single unit with the matching Xelu and Xevolos washbasins. In addition, Xuniva washbasins offer a range of combination options, with different shapes and installation variations. The new washbasins (with and without tap hole) are said to guarantee the smooth installation of all hansgrohe mixer tap lines.

The Xarita mirror range, available in a square or round design, feature dimming, memory and automatic switch-off functions, as well as mirror heating. Equipped with energy-saving LED technology, the mirrors are available in two technical variations with touch icons or infra-red sensor operation. 

EluPura is the name of the new toilet range from Hansgrohe. Here, thanks to two design variations, round or SoftCube, the innovation blends into a wide variety of bathroom ambiences. The interior geometry of the toilet uses 4.5 litres per flush, and the HygieneEffect glaze and rimless design are said to prevent bacteria from multiplying on the product and make cleaning easier.

Tags: bathrooms, products, hansgrohe, furniture, ceramics

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