Electrical buying group CIH has hailed its 2024 Euronics Showcase a ‘resounding triumph’. The two-day event returned to Birmingham’s NEC on 21st April where over 50 brands showcased the latest trends, products and technologies to CIH members. These included: Beko; Blomberg; CDA; Liebherr; Haier; Hoover; Asko; Vax; Product Care Group; Bosch; Neff; Siemens; Rangemaster; Whirlpool; Hotpoint; LG; Sony; Smeg; Shark; Ninja; AEG and Samsung.
European buying group Euronics used the event to announce that it is a finalist in both the Which? Retailer of the Year and the Which? Customer Service Brand of the Year. This achievement follows the Euronics UK retail network being rewarded with a ‘Recommended Provider of Home appliances’ award by the consumer group, which also placed the brand top in its Home Appliances Retailer performance table.
Paul Tyler, CEO of CIH, said: “We were thrilled by the overwhelming response to this year's Showcase. The enthusiasm and engagement of our members underscore the importance of this event in building relationships, seeing the latest innovations and conducting business. I would like to say ‘thank you’ to everyone who contributed to making the Euronics Showcase such a resounding triumph including CIH staff, our members and suppliers."
Attendees were also able to explore array of promotional tools designed to drive foot fall and boost online engagement. Additionally, Euronics highlighted the latest innovations and consumer preferences shaping the industry landscape while transforming business updates and insights into bitesize talks took place in the ‘Euronics Garden’.
