Messe Frankfurt offers ‘early-bird’ booking rates for ISH 2027

For a limited time, ISH organisers Messe Frankfurt are offering companies that register their intent to participate in the next edition of the trade show with a reduced ‘early-bird’ rate. 

In a statement, the company said that ‘those submitting a non-binding declaration of intent by 14th December 2025 will benefit from a reduced early-bird rate. The declaration via the ISH website is free of charge and does not yet constitute a binding commitment. Only the signed placement proposal makes participation official’.

Stefan Seitz, director ISH brand management, said: “The current challenges call for vision and a willingness to take action. Especially at a time when markets and framework conditions are changing so dynamically, being present is more important than ever. Those who take a visible stance in these times demonstrate strength, signal reliability and seize the opportunity to work with partners and customers on developing sustainable solutions for the future. A presence at ISH offers the ideal platform for this.”

ISH 2027 is set to take place in Frankfurt from 15th - 19th March 2027 under the theme ‘The Power of Solutions’. The 2025 edition of the world’s leading event for water, heating and air attracted 160,000 trade visitors from 149 countries and 2,183 exhibitors. 

Among those set to exhibit in 2027 are Geberit, Bette and Hansgrohe. Cyril Stutz, general manager Geberit Vertriebs GmbH Germany, said: "Already in 2025, we successfully presented our new products at the 'new' ISH, focusing on solution-oriented areas. In 2027, we will once again utilise this unique platform to provide all target groups with valuable impulses for their current and future projects and to transform our exhibition stand into a special networking platform.”