Roxor Group makes six-figure investment in first southern trade showroom

The Roxor Group has unveiled its first dedicated trade showroom in the south, following a six-figure investment into a new 800sq m space designed to support customers across its full bathroom portfolio.

Officially set to open to customers from 16th July, the nuie marketplace showroom in Waltham Abbey is designed to give retailers, merchants and trade partners access to more than 70 display bays, showcasing brands from across the Roxor portfolio including nuie, BC Designs, Bayswater, Hudson Reed. Old London, Synergy & Arley Pro.

The investment is described by the company as marking a significant step in its continued expansion, giving customers a dedicated space to explore the breadth of the group’s product offering in person. The portfolio covers contemporary, trend-led bathroom designs through to traditional and heritage-inspired collections.

Partners will be able to visit the showroom with their own clients and use the space to explore products in person and support specification decisions. Customers can also book the site’s 30-person boardroom for meetings and project presentations.

A spokesperson for Roxor said: “This investment is about giving trade customers more than a place to view products. We want to create a space that supports better conversations and more confidence at the specification and sourcing stage of projects.

“The nuie marketplace showroom will make it easier for customers to explore our brands, compare ranges and see the quality and choice of the collection in person.

“As our portfolio continues to grow, we want the support around it to grow too. The showroom strengthens that offer, creating a practical, customer-first resource for trade partners across the south.”

The new showroom is open by appointment only. Appointments can be made directly through trade customers’ dedicated sales representative, with an online booking system set to follow.