1810/SCHOCK announces new collaboration with Quooker

SCHOCK has announced a new collaboration with Quooker, following the approval of the CRISTADUR® quartz composite sink material as compatible with Quooker’s 100°C boiling water taps.

The initiative aims to simplify premium kitchen specification, enhance showroom presentation and drive incremental value for retailers and designers. Designed to integrate across the brands, sink wastes and visible parts are available in finishes that complement Quooker taps, while 1810/SCHOCK utility taps in PVD and CRISTADUR® colours allow for fully coordinated kitchen and utility spaces.

MD at The 1810 Company, Bernhard van Ommen, said: “We are delighted to announce this new, exciting collaboration with Quooker - leaders in boiling water tap technology. This joint effort is driven by our commitment to support our retail partners with solutions that simplify specification, enhance confidence at point of sale, and deliver added value to their customers.

“By collaborating with promotional activities as two trusted brands, we enable retailers to present a coordinated, high-performance sink and tap offering that strengthens their premium proposition while reducing complexity in the decision-making process.”

Stephen Johnson, MD of Quooker UK and Ireland, added: “This collaboration with 1810/SCHOCK reflects our shared commitment to innovation, performance and premium kitchen design. SCHOCK’s CRISTADUR® sinks offer outstanding durability, hygiene and aesthetics, making them a highly compatible partner for Quooker’s boiling water taps. Together, we are providing designers and retailers with a seamless, high-quality specification solution that meets the expectations of today’s premium kitchen customers.”

To celebrate the collaboration, a promotion focused on 1810/SCHOCK and Quooker product pairings is set to be launched at KBB Birmingham 2026, taking place from 1st March to 4th March at NEC Birmingham. Visit 1810/SCHOCK at Stand J80 and Quooker at Stand L90.