HSK UK joins Cyncly's Virtual Worlds in response to customer demand

Cyncly has announced that HSK UK has become one of the latest brands to partner with Virtual Worlds, its industry-leading bathroom CAD software, following repeated requests from retailers.

Founded in 1993, HSK is an owner-managed family business operating in the sanitaryware sector. Based in the Hochsauerland district, where it has deep roots, HSK is one of Europe’s leading manufacturers of shower-related products, specialising in shower enclosures, wall cladding, shower trays, bathroom radiators and fittings.

Designed to help bathroom retailers streamline the sales process and inspire clients with 3D photorealistic renders, Cyncly’s Virtual Worlds brings spaces and products to life to boost customer satisfaction and sales.

Now Virtual Worlds users can incorporate HSK’s portfolio of products into their bathroom designs. This includes shower enclosures such as VINYA, which is newly available with hardware in brushed copper and gunmetal finishes.

Scott Bower, HSK UK business manager, said: “Since taking this job 3 years ago, I have visited HSK customers, both old and new, across the length and breadth of the country. One of the main questions I have been asked is whether HSK products are available on Virtual Worlds. This was by far the driving force behind the decision to make our products available on the Virtual Worlds system.

“Having our products on Virtual Worlds will give customers the option to incorporate them at the design stage of any project. It will also provide end users with a realistic sense of the design, appearance, and functionality of our products.”