CATA Appliances UK joins AMDEA as its latest full member

CATA Appliances UK has joined AMDEA, the UK Home Appliance Association, as a full member. Trading together with its after-sales business, Apelson Service, as Apelson Appliances, the company will have a voice in AMDEA on both the appliance and the service side of the industry.

The move comes as the CATA Group, the Spanish manufacturer behind the brand, approaches its 80th anniversary in 2027. CATA will draw on its technical expertise to support AMDEA’s work on sustainability, repairability and regulatory change, and will take an active part in the Repair Before Replace and Know What’s What campaigns.

Julian Hunter-Jones, director of Apelson, said: “CATA is an established appliance brand in the UK, and Apelson is just as established on the service side. Joining AMDEA is the logical next step. It gives us a seat at the table on sustainability, repairability and regulation, and we can bring practical experience from both selling appliances and keeping them running. Repair Before Replace is a good example. We handle repairs every day, so we know what helps and what gets in the way.”

Stefan Hay, CEO of AMDEA, pictured, said: “Apelson’s commitment to the environment and to providing high-quality products at a reasonable price to UK consumers are values that AMDEA members as a whole represent.”

With a range of more than 200 products and new launches planned for the first quarter of 2027, CATA enters its 80th anniversary year with a stronger platform to help shape the UK appliance industry.