Middleby Residential UK has announced the appointment of Betsi Fuenmayor as business development manager for the Novy brand.
Originally from Venezuela, Betsi has lived in the UK since 2017, where she has worked in sales, sales development, service and brand marketing roles. She has an MBA in international business and marketing and is bi-lingual in Spanish and English.
Based at the Aga Rangemaster UK offices in Telford, Shropshire, Betsi reports directly to Jenny Hyatt, sales & marketing director, Middleby Residential UK. Her role includes telesales support and customer relationship management for existing Novy accounts. She is also responsible for the development of strategic new business for the induction, extraction and lighting specialist.
Jenny Hyatt, sales & marketing director, Middleby Residential UK, said: “As part of the ongoing expansion of our sales team for the Novy brand, we are delighted to welcome Betsi to Middleby Residential UK. Building upon the many close relationships we already have with our kitchen specialist partners, Betsi is also responsible for opening new retail accounts for Novy. She has already started to convert the many positive leads that we generated at KBB Birmingham in March, and we look forward to her continued success.”
